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GLC Dijital İzmir Reklam Ajansı
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CRM Solutions

CRM Integration for Manufacturing Company

CRM Integration for Manufacturing Company

Client & Challenges

Industrial equipment manufacturer based in Izmir

Key Challenges:

  • Customer and supplier data stored in different systems
  • Communication gaps between sales team and production department
  • Manual tracking of customer requests and orders
  • Inability to accurately forecast sales
  • Limited visibility into customer service performance

Our Solution

Solutions Provided:

  • Implementation of a centralized CRM platform accessible to all departments
  • Integration of sales, production, and supply processes
  • Mobile CRM application for field access by the sales team
  • Creation of automated reporting and workflows
  • Comprehensive CRM training for employees

Our Approach

We began with a thorough analysis of the client's existing processes, identifying pain points and efficiency gaps. After selecting the most appropriate CRM platform for their specific needs, we designed a custom implementation plan that addressed their unique requirements. We migrated and cleaned existing customer data from multiple sources into the new centralized system. The integration phase connected sales, production, and inventory management systems to ensure real-time data flow. We developed custom dashboards for different departments providing relevant KPIs and actionable insights. The implementation included automating key processes like quote generation, order processing, and follow-up tasks. Finally, we conducted comprehensive training sessions for all staff members and provided ongoing support during the transition period.

"GLC Digital's CRM solution completely transformed our business processes. We now better understand our customers' needs and can respond much faster. Our sales team works more efficiently, and the communication issues between departments have been eliminated."

— Mehmet Yilmaz, Sales Director

Project Information

Client

Industrial equipment manufacturer based in Izmir

Industry

Manufacturing

Solution

CRM Solutions

Project Duration

4 months

Results

Sales Increase 32%
Response Time -65%
Customer Retention +28%
Process Efficiency +47%